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Worried about Google’s decision to discontinue Firebase Dynamic Links (FDL)? Read to know how AppsFlyer can help with our deep linking solution.
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Deep linking is essential for connecting a fragmented mobile ecosystem, but few marketers know how it's really done. Our new guide reveals it all.
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Deep-linking is a must-have component of any user acquisition, but it's not built for proper Facebook attribution. Learn more inside.
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In this blog, we delve into a critical mantra that's often overlooked when the going gets tough: Discipline before cut
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Explore 3 effective methods to leverage your SEO techniques. Supercharge your marketing growth and stay ahead in challenging times.
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Discover effective strategies to delight your CFO by shortening campaign payback periods. Maximize campaign efficiency and boost ROAS.
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Focusing on app remarketing during times of recession is very important. Check our five best practices to ace your app remarketing strategy.
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Learn to analyze & track key performance indicators for apps: Performance app KPIs, engagement app KPIs, and acquisition & revenue app KPIs.
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With the current financial climate, and uncertainty of the advertising industry, the growing focus in 2023 will be increasing reliance on owned media.
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Choosing the right mobile measurement partner is very important. Read about the factors you must consider before choosing the best MMP for you.